Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T add entire posts to the homepage. The reason for this is that you should give people the incentive to click in order to see posts in their entirety. Not only do full posts on the homepage convey a sense of sloppiness, but you're not going to receive traffic to the other pages. This is why excepts should be in place, which can be done with the help of reputable authorities like Avatar New York. You're not without reliable resources, after all.
DO consider which plugins to use. WordPress has many plugins to use, and some will be more effective than others. Before you start activating them left and right on your site, however, consider the functionality for each one. Slideshow is, as you might imagine, a plugin that allows you to create slideshow presentations on your WordPress site. For those that don't want to limit themselves to blog posts and articles, this could prove useful.
DON'T let WordPress scare you. Every new tool or service is going to be approached with some level of uncertainty, which is understandable. Regardless, you shouldn't view WordPress as an intimidating platform. If anything, this should encourage you to learn about the platform in question, both inside and out. By doing so, you won't see it as something to be feared, but instead a tool that you can benefit from in the long run.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T add entire posts to the homepage. The reason for this is that you should give people the incentive to click in order to see posts in their entirety. Not only do full posts on the homepage convey a sense of sloppiness, but you're not going to receive traffic to the other pages. This is why excepts should be in place, which can be done with the help of reputable authorities like Avatar New York. You're not without reliable resources, after all.
DO consider which plugins to use. WordPress has many plugins to use, and some will be more effective than others. Before you start activating them left and right on your site, however, consider the functionality for each one. Slideshow is, as you might imagine, a plugin that allows you to create slideshow presentations on your WordPress site. For those that don't want to limit themselves to blog posts and articles, this could prove useful.
DON'T let WordPress scare you. Every new tool or service is going to be approached with some level of uncertainty, which is understandable. Regardless, you shouldn't view WordPress as an intimidating platform. If anything, this should encourage you to learn about the platform in question, both inside and out. By doing so, you won't see it as something to be feared, but instead a tool that you can benefit from in the long run.
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