Having An Affiliate Marketing Strategy Is Key To Success

By Bennett Karen


Affiliate marketing is the concept of using one website to send traffic to another business and is an effective method of online marketing, which is underutilized and overlooked by many businesses. This article can help you to understand these concepts and you can see great increases in your business and profits in an exponential way.

Promote your affiliate link on content sites. Although this is an old affiliate marketing technique, it still works providing you post high quality, unique content along with your link. If you do not have time to write a quality article yourself then consider outsourcing the work.

When placing affiliate marketing links on your blog page, consider using the advertising hotspots. These include the top left corner of your site, the end of your posts, and even contextual links in your posts. The easier it is for people to find and click on your affiliate links, the more money you will earn.

Don't bother with products that don't convert, even if they advertise high commissions. One webmaster reported that out of over 1000 clickthroughs to a vendor's site, not one visitor actually bought the product. Terrible conversion ratios like this are a sign that the product is not in demand or that there is something wrong with the product, such as a high price or poor copy on the landing page.

Creating eBooks or viral reports is a great way to build up a strong base as an affiliate marketer. The more information you're willing to offer on any product or service, the more legitimate you will appear in the eyes of a potential customer. As long as you're willing to invest the time here, you can get great results.

Harness the power of scarcity in your endeavors. People respond to offers with time limits or with certain limited volumes. If you use a scarcity plan though, make sure to follow through. Your repeat visitors will see if you said an offer was for two days only and it's still up 2 weeks later.

If you sell a lot of different products, organize them, so customers can search one category at a time to find what they are looking for. A search box at the top is also a good idea and it is even better, if results can be further sorted by attributes, such as size and color.

When you choose your affiliate marketing business, you must be sure that the product you choose is both familiar to you and popular. Check to see how many people are searching for the product you want to promote. Do an online search for the product yourself to see what kinds of websites and advertising campaigns are already in place. Use a free keyword tool to find out how many other people are conducting this kind of search.

If you are making money hand over fist for your affiliate product, ask for a bigger cut of the pie. Most affiliate programs do have tiers of commission levels in place for those affiliates that are pulling in the most money for the company. If you are doing well for the product, take the time and ask for a better commission rate.

Therefore, affiliate marketing can be successful for you if you learn to apply these specific techniques and put in the work. If you don't want to put in the work, there are easier ways you can make money online. However, if you stick with affiliate marketing and work hard, this can be a very profitable choice for you.




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