Do you think you know everything there is to know about search engine optimization? It's possible that you read an article with mistakes, or perhaps you've been told the wrong thing a time or two in the past. Whatever the case may be, there are quite a few Long Island SEO falsehoods that seem to be repeated more often than they have the right to. Here are just a few of the falsehoods in question that will help you become more well-versed on this topic.
"You'll get found on search engines overnight." This is one of the most popular Long Island SEO falsehoods that should be addressed. According to companies such as fishbat, a company cannot promise another company that they will rank in a short amount of time. As a matter of fact - and this is especially true for new businesses - it can take months before positive results can be reported. This is a long-term process that requires patience.
"If you include multiple links, you'll rank in no time." When creating content, either on your website or somewhere else, you may be under the impression that more links are better. This couldn't be any further from the truth, as it can be seen as spam. As a result, any progress that you might have made is likely to be undone. Anyone that understands SEO will agree, so if you plan on including links in your content, do so with care.
"Web design isn't important to SEO." Not only is this untrue, but a lack of polished web design can have an adverse impact on websites. More than ever before, it seems, search engines place more weight on sites that are well-made. Not only are they responsive across different platforms, but they contain ample content that visitors will see as valuable. To say that web design is important would be an understatement, especially for SEO.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
"You'll get found on search engines overnight." This is one of the most popular Long Island SEO falsehoods that should be addressed. According to companies such as fishbat, a company cannot promise another company that they will rank in a short amount of time. As a matter of fact - and this is especially true for new businesses - it can take months before positive results can be reported. This is a long-term process that requires patience.
"If you include multiple links, you'll rank in no time." When creating content, either on your website or somewhere else, you may be under the impression that more links are better. This couldn't be any further from the truth, as it can be seen as spam. As a result, any progress that you might have made is likely to be undone. Anyone that understands SEO will agree, so if you plan on including links in your content, do so with care.
"Web design isn't important to SEO." Not only is this untrue, but a lack of polished web design can have an adverse impact on websites. More than ever before, it seems, search engines place more weight on sites that are well-made. Not only are they responsive across different platforms, but they contain ample content that visitors will see as valuable. To say that web design is important would be an understatement, especially for SEO.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
