The top web design companies succeed based on numerous merits. One of the most overlooked is search engine optimization, which shouldn't be the case. After all, smart SEO will ensure that your content is stronger. More importantly, it will help your rankings, allowing you to gain more attention. With that said, if you'd like to know how to go about SEO for the sake of website development, follow these do's and don'ts.
DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.
DON'T let your website come to a crawl. Do you have multiple images or perhaps a few streaming videos on a specific page? If so, chances are that it's going to load and run slow, meaning that its chances of ranking on search engines will be low. The search engines in question place considerable weight on this type of performance, which is why you can't let your site come to a crawl. You won't be able to rank if it doesn't run quickly.
DO keep mobile development in mind. Any SEO expert will be able to attest to the importance of mobile development. Search engines have placed more importance on the mobile side of things, which makes sense given the number of people that use smartphones and tablets to visit websites. This is why it's important to develop your website so that it accounts for said devices. As you'll come to learn, this will help considerably with rankings.
DON'T overlook the importance of social media. Did you know that your social media accounts can have an impact on your SEO, too? It's important to note that search engines hold social activity in high regard, which is why you should think about adding said accounts to your website. When your site is eventually crawled, the aforementioned engines will recognize this. You might be able to see greater rankings before long.
DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.
DON'T let your website come to a crawl. Do you have multiple images or perhaps a few streaming videos on a specific page? If so, chances are that it's going to load and run slow, meaning that its chances of ranking on search engines will be low. The search engines in question place considerable weight on this type of performance, which is why you can't let your site come to a crawl. You won't be able to rank if it doesn't run quickly.
DO keep mobile development in mind. Any SEO expert will be able to attest to the importance of mobile development. Search engines have placed more importance on the mobile side of things, which makes sense given the number of people that use smartphones and tablets to visit websites. This is why it's important to develop your website so that it accounts for said devices. As you'll come to learn, this will help considerably with rankings.
DON'T overlook the importance of social media. Did you know that your social media accounts can have an impact on your SEO, too? It's important to note that search engines hold social activity in high regard, which is why you should think about adding said accounts to your website. When your site is eventually crawled, the aforementioned engines will recognize this. You might be able to see greater rankings before long.
