Shopify & The Long Island SEO Do's And Don'ts To Follow

By Arthur Williams


Ecommerce is massive, to say the least, and there are many names that have been responsible for this level of growth. Shopify is one of the most prominent examples, especially for those that have been able to sell products and make money through this platform. It may be difficult to do so, though, especially if you're unfamiliar with Long Island SEO. For a better understanding as to what this process entails, here are a few do's and don'ts to follow.

DO keyword research as early as possible. The reason for this, according to the likes of fishbat.com, is that it will help you focus on content creation. After all, search engines pick up on content that uses certain terms on a regular basis. As far as your Shopify store is concerned, these should be related to the products that you sell or provide. This will help you rank better, which makes it an invaluable Long Island SEO practice.

DON'T forgo consistent content creation. One of the many factors that influence SEO is content creation, particularly when it's done over the course of time. If you allow content to be paused, not only does it hurt rankings but it provides your target audience with less material to consume. It's important to keep a steady flow. To make this easier on yourself, create a schedule and adhere to it.

DO incorporate reviews that previous customers left. While this can have a noticeable SEO benefit, it goes a long way in terms of building trust. When your customers leave product reviews, it's in your best interest to incorporate them into your Shopify store. The main reason for this is that it will influence people to make purchases that they may not have made otherwise. Keep this in mind if you're struggling with taking your online store to the next level.

DON'T let Shopify's additional features go overlooked. For those that don't know, Shopify has built-in features that can benefit users from an SEO perspective. This platform gives you the ability to edit your tags, meta descriptions, and URLs. While this may not seem like much at first, you should know that they can be changed so that search engines read them better. As a result, your store and its various product pages will see greater visibility.




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