Can Videos Serve Website Development Companies?

By Arthur Williams


Videos rank among the most engaging forms of content in the world. It's easy enough to go online and log onto social media, only to be met with a series of clips on your newsfeed. What you may not know is that this type of content can service website development companies in the best of ways. For those that would like to know what this process entails, the following information is more than worth keeping in the back of your mind.

One of the reasons why people don't feel video matters to the top web design companies is the importance of mobile design in general. In order for websites to be easily used across different devices, certain types of content must take precedence over others. While video takes longer to load, this doesn't mean that it yields no value. As a matter of fact, reputable names like Lounge Lizard understand its importance.

When it comes to the importance of video for web design, YouTube is a great place to start. Many people know about the site because of its wealth of content, but what many people don't know is that HTML from each video can be copied and pasted onto different websites. Not only does this allow videos to show up on different websites, but they will run in such a way that even mobile platforms will be accommodated.

Videos tend to instruct people better than any other form of content, too. Not only can you see what people are doing, step by step, but you will be able to easily hear their instructions as well. What this means is that it's easy enough to follow along, perhaps more so than a written blog, podcast, or what have you. Video can benefit websites, provided they aren't terribly long or take substantial time to load up.

When it comes to the elements to be incorporated into websites, video shouldn't be overlooked. While you may think that it can take away from the sites that you build, it can be argued that it comes down to compression. Will your video be able to load quickly enough? Furthermore, does your content provide enough value to where you can justify including it? Ask yourself these questions before you take the proverbial plunge.




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